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Past and Current Endeavors


I’ve done so much stuff, I am sure I cannot remember it all, but I will endeavor to memorialize all of them here.  I will use a light bulb icon if it was an entrepreneurial endeavor and a guy with a briefcase if it was a job.

Chronologically Backwards:

= Job



= Entrepreneurial



ideaThat! Gun Shop  – CEO / Founder – Gun Shop Website –
2013 – Present


  • Over 20,000 Items online and anywhere form 3000 – 5000 firearm models (depending on the day).  Retail location in Mt. Dora Florida, Warehouse facility in Grand Prairie Texas



Call Trax Plus – Subsidiary That! Company – Calltrax Plus Website
2009 – Present


  • Call Tracking Platform – For measuring the effectiveness of advertising campaigns that generate offline responses (phone calls)


ideaThat! Company (Buildtelligence Web Solutions) – CEO / Founder – That! Company Website
2007 – Present



ideaKDM, Inc. – CEO / Founder – Partnership with Ken, Dennis, and Matt


  • Maintenance Company for Harbornet – Created to provide ongoing maintenance and updates.


idea5 Technologies – CEO / Founder – Partnership with Ken, Ty, Brian, Dennis, and Andres (5 guys = 5 Tech)
2001 – 2004

  • Company founded to take on contract to build community intranet site for Pringle Development.  The product call HarborNet was a first of it’s kind providing features such as online clubs, chat rooms, community email addresses, Homeowner Association Online Meetings.



Pringle Development – Manager of IT – VP of Operations
1999 – 2007


  • Started out as Manager of IT and Graduated as Vice President of Operations.  Pringle Development was a retirement community developer and custom home builder.  When I began with Pringle, we were building about 50 homes per year.  After reverse engineering Google’s algorithm in 2000 – 2001 and taking top ranking for the phrase “Florida Retirement Communities”   we were generating 34,000 leads a  year, and selling over 1000 homes in 2005.  The housing industry collapse in 2007 / 2008 spelled the end of this company, its Intellectual Property sold off, but the company is nothing of what it was.


University of Phoenix – Adjunct Faculty


  • Taught MCSE Certification Courses



ideaGTCS (Government Technology Contract Specialists) – CEO / Founder
1996 – 1999


  • Originally started as a contract arm of Inacom to service the government sector in Florida, grew into hardware and software sales to government agencies for a variety of wholesalers and manufacturers.





  • Director of Government Sales State of Florida


Daily Commercial


  • Display Advertising Sales Rep



ideaContinental Brokerage Service – CEO / Founder


  • Broker of Silk Roses to Distributors across the United States


ideaDCDI (Diversified Convenience Distributors, Inc)
1992 – 1996


  • Wholesale Supplier of Convenience Store Products (Snack Meats, Candy, Medicinal Products, Silk Roses, Peanuts, Baked Goods, Etc)



Victor Koester Lawn Service


  • Mowed Lawns


 Dubois Chemicals / Diversey Chemicals –


  • Sold Chemicals to Restaurants / Serviced dishwashers


 Shooters Waterfront Cafe


  • Purchasing Manager


Waterfront Restaurant – Tavares


  • Assistant Chef


Lampost Restaurant


  • Assistant Chef – Night Club Manager


Jaques of Mt. Dora


  • Head Chef


Mission Inn


  • Cook


Chicago’s Steakhouse


  • Cook


Leesburg Regional Medical Center – Operating Room Technician


  • Operating Room Technician – Handed instruments during surgical procedures, notable cases; Lower Aortic Aneurysm, Below Knee Amputation, Numerous Mastectomies and Breast Biopsies



ideaKen’s Detailing Service


  • Washed and Detailed Cars



Brew – n – Basket


  • Cooks Assistant




  • First Job – Too Young to work.  Started job, watched one training video, manager re-read my application and learned that I was only 13 and immediately fired me.  Yes I was fired from my first job after only 1 hour.  He paid me the minimum wage at the time $3.35 out of his pocket.



ideaLawn Business
1978 – 1981


  • I mowed neighborhood lawns for approximately 4 years.  I did at one point have a partner (actually it was more of a joint venture) Eric Swanson.  We would cover for each other when our families went on vacation or when we needed a break.












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